Friday, April 18, 2025

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• Radio Hed: Commercial Status Seekers - Part 1

• Radio Hed: Create Commercials With Your Client

• Radio Hed: Whole Brain Radio

• Radio Hed: The Value of Entertainment in Radio Commercials

• Radio Hed: Remote Radio Directing

• Radio Hed: Why Before How

• Radio Hed: McVantage

• Radio Hed: Future Perfect

• Radio Hed: You Know Too Much

• Radio Hed: Advertising Wisdom from a Mad Man

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Headlines

AI Reshaping Broadcasting: Takeaways from NAB Show 2025

AudioShake Unveils AI Voice Separation Tool

Skyrocket Radio Launches AI Content VO

Audacy Study Finds Talent-Read Ads Lift Purchase Intent By 67%

Cook Up a Delicious Commercial Using a Client’s Bad Ingredients

Audio

• The R.A.P. Cassette - February 1991

  Welcome to the audio portion of our program. We open side A with work from Joel Moss/WEBN, Cincinnati. These are samples of the promos Joel writes...

Interviews

• R.A.P. Interview: Tom Barnes

  Tom Barnes, Consultant, Joint Communications Corp., Atlanta, GA by Jerry Vigil Tom's start in the business was at age sixteen in the late seventies...

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