Saturday, April 12, 2025

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• Radio Hed: Reinvent Your Client for Fun & Profit

• R.A.P. Interview: Dave Savage

• Production 212: Filling Your 5-Pound Bag

• The Monday Morning Memo: Ask to See the Ad

• Radio Hed: Luke Will Help You Use The Force

• R.A.P. Interview: Cindy Jo Hinkleman

• Radio Hed: Less Info, More Heart Brings Better Commercial Results

• "...And Make It Real Creative!": By Client Request

• Radio Hed: Unexpected Connections Make Effective Radio

• Selling What You Don't Like

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Headlines

AI Reshaping Broadcasting: Takeaways from NAB Show 2025

AudioShake Unveils AI Voice Separation Tool

Skyrocket Radio Launches AI Content VO

Audacy Study Finds Talent-Read Ads Lift Purchase Intent By 67%

Audio

• The R.A.P. Cassette - July 1991

  This month's Cassette features the winners and runners-up in the 3rd Annual Firsty Awards. The winning spots and promos fill up side A and continue...

Interviews

• R.A.P. Interview: Andrew Crothers

  Andrew Crothers, Creative Director of English Programming, MediaCorp, Singapore By Jerry Vigil Ever want to just pack up your bags and travel the...

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