Saturday, April 12, 2025

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• R.A.P. Interview: Joe Meinecke

• How To Write A Really Crappy Commercial The Client Will Love

• R.A.P. Interview: Rob Frazier

• R.A.P. Interview: Neil Holmes

• Q It Up: Who Writes Commercial Copy at Your Station?

• R.A.P. Interview: Chris Ackerman

• Q It Up: Copywriting Basics

• R.A.P. Interview: Rich Conway

• R.A.P. Interview: John Mangan

• Q It Up: Commerical Breaks: Other Ways to Make Them Listener Friendly

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Headlines

AI Reshaping Broadcasting: Takeaways from NAB Show 2025

AudioShake Unveils AI Voice Separation Tool

Skyrocket Radio Launches AI Content VO

Audacy Study Finds Talent-Read Ads Lift Purchase Intent By 67%

Audio

• The R.A.P. Cassette - March 1989

  On the PROMO side this month, we feature our first "promo-check" from the originator of the idea, Larry Williams, KWSS, San Jose. On the COMMERCIAL side of...

Interviews

• R.A.P. Interview: Marice Tobias

  Marice Tobias, "Voice-over Coach of the Pros", Los Angeles, CA by Jerry Vigil She is indeed the voice-over coach of the pros. Her clients are some...

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